{"id":74,"date":"2025-05-05T11:12:54","date_gmt":"2025-05-05T14:12:54","guid":{"rendered":"https:\/\/espanol.valordeempresa.com\/?page_id=74"},"modified":"2025-08-07T17:00:44","modified_gmt":"2025-08-07T20:00:44","slug":"la-pregunta-fundamental","status":"publish","type":"page","link":"https:\/\/valordeempresa.com\/en\/la-pregunta-fundamental\/","title":{"rendered":"La pregunta fundamental"},"content":{"rendered":"

[page_header align=”center” title=”LA PREGUNTA FUNDAMENTAL” title_size=”larger”]<\/p>\n

[ux_text text_color=”rgb(0, 51, 102)”]<\/p>\n

\u00a0<\/p>\n

Al <\/span>principio, <\/span>el <\/span>Eterno <\/span>cre\u00f3 <\/span>los <\/span>cielos <\/span>y <\/span>la <\/span>tierra:\u00a0 <\/span>el <\/span>esp\u00edritu <\/span>y <\/span>la <\/span>materia.<\/span><\/strong><\/span><\/p>\n

Pero a\u00fan <\/span>faltaba <\/span>algo <\/span>esencial <\/span>para <\/span>que <\/span>el <\/span>mundo <\/span>pudiera <\/span>ver <\/span>en <\/span>la <\/span>oscuridad <\/span>y <\/span>contemplar <\/span>la <\/span>grandeza <\/span>de <\/span>Su <\/span>obra.\u00a0 <\/span>Entonces <\/span>cre\u00f3 <\/span>la <\/span>luz.<\/span><\/strong><\/span><\/p>\n

Cuando <\/span>lleg\u00f3 <\/span>el <\/span>turno <\/span>del ser <\/span>humano, <\/span>en <\/span>su <\/span>traves\u00eda <\/span>por <\/span>la <\/span>supervivencia <\/span>y <\/span>el <\/span>progreso, <\/span>una <\/span>de <\/span>sus <\/span>creaciones <\/span>m\u00e1s <\/span>trascendentales <\/span>fue <\/span>la <\/span>de <\/span>las <\/span>empresas <\/span>y <\/span>los <\/span>negocios.<\/span><\/strong><\/span><\/p>\n

Y es entonces cuando, para el empresario, surgi\u00f3 una pregunta esencial.\u00a0 La<\/span>\u00a0<\/span>pregunta <\/span>fundamental.\u00a0 <\/span>La\u00a0 <\/span>\u00fanica.\u00a0 <\/span>Aquella <\/span>que <\/span>funcionar\u00eda <\/span>como <\/span>la “<\/span>luz” <\/span>que <\/span>iluminar\u00eda <\/span>el <\/span>camino <\/span>hacia <\/span>el <\/span>\u00e9xito <\/span>en <\/span>la <\/span>gesti\u00f3n <\/span>de <\/span>su labor<\/span>.<\/span><\/strong><\/span><\/p>\n

Frente <\/span>a <\/span>s\u00ed, <\/span>ten\u00eda <\/span>una <\/span>empresa, con un <\/span>valor determinado<\/span>.\u00a0 <\/span>Pero \u00bf<\/span>qu\u00e9 <\/span>necesitaba <\/span>saber <\/span>ahora?<\/span><\/strong><\/span><\/p>\n

Su <\/span>necesidad <\/span>primordial <\/span>era <\/span>clara:<\/span><\/strong><\/span>
\u00bf<\/span>La <\/span>empresa <\/span>est\u00e1 <\/span>creciendo <\/span>o <\/span>no?<\/span><\/strong><\/span>
\u00bf<\/span>Est\u00e1 <\/span>generando <\/span>ganancias?<\/span><\/strong><\/span>
\u00bf<\/span>Est\u00e1 <\/span>creando <\/span>riqueza?<\/span><\/strong><\/span><\/p>\n

Y <\/span>esa <\/span>respuesta <\/span>no <\/span>pod\u00eda esper<\/span>ar.\u00a0 <\/span>Necesitaba conocerla<\/span>\u00a0<\/span>en los pr\u00f3ximos <\/span>segundos, <\/span>minutos, <\/span>horas, <\/span>o, a lo sumo <\/span>dentro <\/span>de <\/span>un breve plazo de tiempo<\/span>.<\/span><\/strong><\/span><\/p>\n

Su <\/span>vida empresarial cambi\u00f3 para siempre cuando decidi\u00f3 medir el tiempo en <\/span>intervalos <\/span>de <\/span>30 <\/span>d\u00edas <\/span>y <\/span>adoptar <\/span>el <\/span>\u00edndice <\/span>m\u00e1s <\/span>importante <\/span>del <\/span>universo <\/span>de los negocios:\u00a0 \u00a1<\/span>la <\/span>GANANCIA <\/span>MENSUAL<\/span>!<\/span><\/strong><\/span><\/p>\n

Este <\/span>\u00fanico <\/span>n\u00famero <\/span>responde, sin rodeos, <\/span>a <\/span>la <\/span>pregunta <\/span>central:<\/span><\/strong><\/span><\/p>\n

\u00bf<\/span>AVANC\u00c9, <\/span>ME <\/span>MANTUVE <\/span>IGUAL <\/span>O <\/span>RETROCED\u00cd?<\/span><\/strong><\/span><\/p>\n

El <\/span>uso <\/span>de <\/span>este <\/span>indicador <\/span>es <\/span>extremadamente <\/span>pr\u00e1ctico <\/span>y <\/span>revelador.<\/span><\/strong><\/span><\/p>\n

\u00bf<\/span>Quieres <\/span>saber <\/span>c\u00f3mo <\/span>va <\/span>tu <\/span>empresa?\u00a0 <\/span>Mira <\/span>la <\/span>Ganancia <\/span>Mensual <\/span>de <\/span>los <\/span>\u00faltimos <\/span>tres <\/span>meses.\u00a0 <\/span>Listo.<\/span><\/strong><\/span><\/p>\n

\u00bf<\/span>Contrataste <\/span>a <\/span>un <\/span>consultor <\/span>y <\/span>deseas <\/span>evaluar <\/span>su <\/span>impacto?\u00a0 <\/span>Analiza <\/span>la <\/span>Ganancia <\/span>Mensual <\/span>durante <\/span>el <\/span>per\u00edodo de su intervenci\u00f3n<\/span>.\u00a0 <\/span>Listo.<\/span><\/strong><\/span><\/p>\n

\u00bf<\/span>Implementaste <\/span>una <\/span>nueva <\/span>metodolog\u00eda <\/span>y <\/span>quieres <\/span>saber <\/span>si <\/span>funcion\u00f3?\u00a0 <\/span>Revisa <\/span>la <\/span>Ganancia <\/span>Mensual <\/span>de <\/span>los <\/span>tres <\/span>meses siguientes.\u00a0 <\/span>Listo.<\/span><\/strong><\/span><\/p>\n

\u00bf<\/span>Lanzaste <\/span>un <\/span>nuevo <\/span>producto <\/span>al <\/span>mercado <\/span>y <\/span>quieres <\/span>medir <\/span>su desempe\u00f1o<\/span>?\u00a0 <\/span>Supervisa <\/span>la <\/span>ganancia <\/span>espec\u00edfica <\/span>que <\/span>aporta dentro<\/span>\u00a0<\/span>de <\/span>la <\/span>Ganancia <\/span>Mensual <\/span>en <\/span>los <\/span>meses posteriores.\u00a0 <\/span>Y ya est\u00e1.<\/span><\/strong><\/span><\/p>\n

Es como un globo inflable<\/span>.\u00a0 \u00bfCreci\u00f3?\u00a0 Ganamos dinero en ese per\u00edodo.\u00a0 \u00bfSe desinfl\u00f3?\u00a0 Perdimos.<\/span><\/strong><\/span><\/p>\n

Simple.\u00a0 <\/span>Directo.\u00a0 <\/span>Iluminador.<\/span><\/strong><\/span><\/p>\n

Contacte<\/span>-nos<\/strong><\/a>
<\/span>Volver a la Home Page<\/strong><\/a><\/span><\/p>\n

Isaac Hayon Sasson<\/em><\/strong> es Ingeniero Mec\u00e1nico, Executive MBA, especializado en Finanzas Corporativas, y consultor en las \u00e1reas de evaluaci\u00f3n de empresas y plataformas de ventas, proyectos de ingenier\u00eda, construcci\u00f3n de f\u00e1bricas y recuperaci\u00f3n de empresas.<\/span><\/p>\n

E-mail<\/em>\u00a0:\u00a0 isaachayon17@gmail.com<\/a><\/span>\u00a0 \u00a0Portal\u00a0<\/em>: \u00a0valordeempresa.com<\/a><\/span><\/span><\/strong><\/span><\/p>\n

Whatsapp :<\/em> <\/strong><\/span>+55 11 97676.8573<\/span>
<\/strong><\/span><\/span><\/p>\n

\u00a0<\/p>\n

\u00a0<\/strong><\/span><\/span><\/p>\n

[\/ux_text]<\/p>\n","protected":false},"excerpt":{"rendered":"

[page_header align=”center” title=”LA PREGUNTA FUNDAMENTAL” title_size=”larger”] [ux_text text_color=”rgb(0, 51, 102)”] \u00a0 Al principio, el Eterno cre\u00f3 los cielos y la tierra:\u00a0 el esp\u00edritu y la materia. Pero a\u00fan faltaba algo esencial para que el mundo pudiera ver en la oscuridad y contemplar la grandeza de Su obra.\u00a0 Entonces cre\u00f3 la luz. Cuando lleg\u00f3 el turno […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-74","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/valordeempresa.com\/en\/wp-json\/wp\/v2\/pages\/74","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/valordeempresa.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/valordeempresa.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/valordeempresa.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/valordeempresa.com\/en\/wp-json\/wp\/v2\/comments?post=74"}],"version-history":[{"count":37,"href":"https:\/\/valordeempresa.com\/en\/wp-json\/wp\/v2\/pages\/74\/revisions"}],"predecessor-version":[{"id":469,"href":"https:\/\/valordeempresa.com\/en\/wp-json\/wp\/v2\/pages\/74\/revisions\/469"}],"wp:attachment":[{"href":"https:\/\/valordeempresa.com\/en\/wp-json\/wp\/v2\/media?parent=74"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}